Guest Blog: Why Engaging Staff is Crucial for Retention [Infographic]

Whose responsibility is it to motivate employees? You might say that job belongs to the team leader’s, or the department as a collective, or maybe just the individual employee.

But your answer should be, “Mine!”

No matter who you are and what you do in a company—whether you’re an executive, HR professional, or team lead—motivating employees is your job. That’s because when employees are unmotivated, they leave companies. And turnover affects everyone. It disrupts the team, plus costs time and money to find a replacement.

Motivated employees, on the other hand, are more likely to stay at their current company because they find fulfillment in their work. They’re confident, creative, and innovative because they feel they have space to be all of those things.

So how do you create that space in which employees find their motivation? This guide to engaging employees will show you what you’re doing wrong, what it’s costing you, and what you can do to turn your team around.

Employee Engagement Infographic - Company Folders

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Kayla Kozan

Director of Marketing at Ideal
Kayla joined the Ideal team with an HBA from the Richard Ivey School of Business and a compelling interest in artificial intelligence and the future of work. Today she covers the startup world including the latest in AI for recruiting, growth marketing, predictive analytics and intelligent hiring. Her work has been featured on HubSpot, TechVibes,, Verge Magazine and more. Outside of Ideal’s doors she is a big fan of dinner parties and spontaneous road trips.