Everyone has an opinion on how to get a job. Unfortunately, everyone’s opinions tend to differ because the way people hire is all over the map.
As a signal through the job search noise, I’ve compiled this handy guide on how to get a sales job based on actual research.
#1 Stop reading job search blogs.
Read sales and marketing blogs that understand the value of research instead. Salespeople and marketers are the experts on knowing what someone wants and closing the deal. If you’re going to follow advice, why not learn from the best?
#2 Be aware of common job candidate “red flags.”
Research has shown that these “red flags” used by recruiters and hiring managers are inaccurate but unfortunately, they’re still likely to hinder your job search. The best way to fight these myths is arming yourself with information.
#3 Find a similarity between you and potential employers.
You know how everyone talks about “hiring for fit“? What they usually mean is hiring people who are similar to themselves. So use the similarity attraction effect to your advantage: It’s the quickest shortcut to get someone to like and trust you.
#4 Be specific about what value you would add.
When contacting potential employers, offer explicit solutions and ideas. Don’t say generic things like “I’m smart and hardworking” because that’s what everyone else says too. And employers don’t care how smart, adaptive, etc. you are if you can’t explain to them how your abilities will translate into tangible benefits for them.
#5 Make it easy for people to find you.
Have an active online presence that demonstrates your knowledge and personality (i.e., your personal brand). Research on LinkedIn profiles of Fortune 500 salespeople found they emphasized a strong work ethic, a team player mentality, and a consultative relationship-building selling style.
Are you looking for a sales job? Use Ideal Candidate and let the employers come to you. Find your match and make more money. Sign up now!
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