Lead Development Representative
About the company
Vena Solutions turns Microsoft Excel into an enterprise-class business solution so companies can better manage and trust their data without sacrificing the investments they’ve made in Excel templates, models and processes. Our cloud solution leverages Excel’s flexibility and ease of use, while adding workflow, version control and a centralized database to automate mission-critical business and finance processes.
About the role
As Vena’s Lead Development Representative, you will be responsible for converting inbound marketing leads into qualified sales opportunities.
We are building a Lead Development team to qualify inbound marketing leads for our growing sales team. The Lead Development Representative (LDR) will leverage both phone and email tactics to initiate contact with inbound marketing leads and determine whether the prospective customer is ready to engage with our sales team. LDR’s will provide initial brand awareness for our prospects while converting the maximum number of inquiries into real sales opportunities.
What you will do
- Call inbound marketing leads and qualify whether they are sales-ready opportunities
- Leverage inbound marketing leads to help deliver insight into prospective customers’ buying potential
- Deliver maximum lead-to-opportunity conversion rates through outbound calling / email campaigns
- Manage, track, and report all activities and results using Salesforce
- Provide detailed feedback on marketing campaign success
- Pro-actively reach out to marketing nurtured leads to identify up-sell or cross-sell opportunities
- Assist marketing in developing new, targeted campaigns to best target the prospect base
Does this sound like you?
- 1+ years’ experience in lead discovery or sales qualification
- Your are comfortable working in an outbound calling environment and have an awesome phone presence
- You have exceptional analytical and communication skills
- You have a natural instinct to measure progress, judge processes and look for improvement opportunities every day
- You are highly adaptable and coachable; thriving in experimental environments
At Vena, our mission is to help smart companies better manage their data, spreadsheets, and files. Our cloud infrastructure leverages the flexibility and ease of use of widely-used spreadsheets while adding beautiful web-based workflows and a powerful cloud storage to make mission-critical business processes simple. Viewed by many as one of the most innovative Canadian start-ups, we’re part of a growing industry looking to revolutionize the enterprise so that people can stop fighting software and get back to doing their best work.